Sponsoring
This year’s Conference offers opportunities for firms to present their company’s technology products and services to the apartment industry’s most select group of decision-making executives (CEOs, Vice Presidents, Chief Information Officers, Chief Technology Officers, and IT Directors). As this is the apartment industry’s only comprehensive technology conference, each of these professionals attends with the specific goal of receiving high-quality education, researching products and services, and networking with strategic partners and vendors. For many, this is the only time during the year they will focus specifically on evaluating technology-related products and services for their companies.
Sponsorship Benefits
In addition to sponsorship opportunities, sponsors receive the following additional benefits:
- Exposure to over 650+ targeted attendees at the Conference
- List of Conference attendees that is mail-merge ready
- Recognition during the Conference Sessions and listing in Conference materials, brochures, web sites (NMHC and Multihousing. com), Onsite Program Directory, CD-ROM (based on receipt of sponsorship request and printing deadlines)
- Logo displayed for major sponsors throughout the Conference
- Gratis registrations – major sponsors ($10,000 and above) receive two (2) complimentary registrations and general sponsors ($5,000–$10,000) receive one (1) complimentary registration
Sponsorship by companies with apartment technology products and services is an integral part of the success of this annual event. Such sponsorship permits NMHC the ability to limit participation and attendance to the industry’s cream-of-the-crop executives and companies, maintaining a high emphasis on quality education. The companies and executives responsible for the industry’s fivebillion- dollar purchase and management of technology products and services recognize the value of sponsor participation in a way not found at many other events.
Major Sponsorship Opportunities
General Sponsorship Opportunities
Advertising Opportunities
- Program 4- and 2-color Advertisements
(see details under Onsite Program Directory Advertisement Sponsorship descriptions for complete information)
New Sponsorship Ideas?
Each year we introduce new sponsorship items. If you have a new sponsorship recommendation, please send it to Julie Stalknecht at jstalknecht@nmhc.org. |
Sponsorship Documents
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Early Incentive
Sign up early to sponsor and your company will be mentioned online and in all promotional mailings delivered to the industry before the Conference. The first Conference tri-fold mailer is scheduled for late June, with additional mailings and notifications scheduled periodically leading up to the meeting.
Questions?
Contact Julie Stalknecht, Vice President, at 202/974-2363 or jstalknecht@nmhc.org.
Sponsorship Descriptions
Major Sponsorship Opportunities
($10,000 and Above)
Apartment Technology Education CD-ROM Sponsorship [ top ]
Now an industry standard for real estate/apartment professionals, the Apartment Technology Education CD-ROM serves as a permanent desk reference throughout the year. The CD-ROM contains valuable information related to various technologies and services regarding their applications to the apartment industry such as special reports, white papers, critical articles, and new federal rules and regulations. It will also include the PowerPoint presentations used by speakers that have been submitted before NMHC’s deadline. This is a professionally produced CD-ROM that prominently displays the sponsor’s logo. The sponsorship includes two (2) complimentary Conference registrations and two (2) complimentary sets of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $25,000
Memory/Storage Sticks Sponsorship [ top ]
A 4 gigabyte USB port memory/storage stick with the sponsor’s name/logo imprinted on it. More portable and without the limitations of CD-ROM, these on-the-go universal memory devices are extremely popular and versatile for storage of presentations, documents, games, or other materials. The sponsorship includes two (2) complimentary Conference registration
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $25,000
Notebook Folios Sponsorship [ top ]
More than a simple legal pad, the notebook folio is carefully selected for its quality, durability, and utility. Used by all attendees during the Conference for taking notes and storing business cards, the functionality of this piece perpetuates its continued use throughout the year, increasing the sponsor’s market exposure. The notebook folio prominently displays the sponsor’s logo. Additionally, the sponsor may submit an insert to be placed into each notebook folio. However, the insert must not be sales oriented and must first be approved by NMHC. This sponsorship includes two (2) complimentary Conference registrations and a complimentary set of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $20,000
Sunday Networking Reception Sponsorship [ top ]
(Located in the Exhibit Hall and adjoining corridors)
Sunday evening’s Welcome Reception is held in the Networking and Exhibit Hall and adjoining corridors. This event is heavily attended and affords the casual atmosphere conducive to settling into the Conference, discussing the sessions ahead, arranging for dinner meetings with colleagues and technology service providers, as well as discussing technology issues in a social atmosphere.
The professionally planned and catered reception is hosted with an open bar serving premium brand liquors, wines, and imported and domestic beers. The white-glove-passed hors d’oeuvre trays are heavily dressed with food carefully selected to please most any palate. To add an extra sparkle to the evening’s event, a signature cocktail will be named after your company and served during the reception as one of the beverages. Sponsorship of this event includes special signage at the reception facility, cocktail napkins with your company logo imprinted, a small note creatively positioned on the butler’s hors d’oeuvre trays, a special listing in the Conference program, two (2) complimentary Conference registrations, and two (2) complimentary sets of education materials for members of the sponsor’s company.
Note: Logo to be provided by sponsor.
Limited to four (2) sponsors
Sponsorship Fee $20,000 (to be paid by each sponsor)
Monday Networking Reception Sponsorship [ top ]
(Located in the Exhibit Hall and adjoining corridors)
“The” Event – Monday evening’s reception is held in the Networking and Exhibit Hall and adjoining corridors. This event has high attendance and affords the casual atmosphere conducive to networking and discussing the various technology-related subjects addressed during the day, as well as having extended conversations with industry colleagues and technology service providers.
This professionally planned and catered reception is hosted with an open bar serving premium brand liquors, wines, and imported and domestic beers. The white-glove-passed hors d’oeuvre trays are heavily dressed with food carefully selected to please most any palate. To add an extra sparkle to the evening’s event, a signature cocktail will be named after your company and served during the reception as one of the beverages. Sponsorship of this event includes special signage at the reception facility, cocktail napkins with your company logo imprinted, a small note creatively positioned on the butler’s hors d’oeuvre trays, a special listing in the Conference program, two (2) complimentary Conference registrations, and two (2) complimentary sets of education materials for members of the sponsor’s company.
Note: Logo to be provided by sponsor.
Limited to four (2) sponsors
Sponsorship Fee $40,000 (to be paid by each sponsor)
Backpack Sponsorship [ top ]
If you have attended either a Multihousing.com or a NMHC Apartment Technology Conference & Exposition in the past, you already know how useful each year’s backpacks are and how often they are reused by attendees throughout the year. Selected for quality, durability, and utility, this year’s Conference backpacks are designed for extended use, which greatly lengthens the sponsor’s exposure to the market. The sponsor’s logo is prominently displayed on the backpack. The sponsorship includes two (2) complimentary Conference registration and two (2) complimentary set of education materials for members of the sponsor’s company.
Note: Logo to be provided by sponsor.
Limited to two (2) sponsors
Sponsorship Fee $15,000 (to be paid by each sponsor)
General Session Sponsorship - NEW in 2009! [ top ]
Three (3) General Sessions will take place during the Conference; one on Monday (Emerging Issues – Monday Roundtable Highlights and Issues) and two on Tuesday (Chief Executive Panel and Emerging Issues – Tuesday Roundtable Highlights and Issues). Each General Session is available to one sponsor per general session. Sponsorship of these events includes special signage at the entrance to the session, the option of providing a limited-page brochure for each session attendee (cost of the brochure is not included in sponsor fee, and is to be provided by sponsor and preapproved by NMHC), a special listing in the Conference program, two (2) complimentary Conference registrations, and two (2) complimentary sets of education materials for members of the sponsor’s company.
Note: Logo to be provided by sponsor.
Limited to two (3) sponsors
Sponsorship Fee $15,000 (to be paid by each sponsor)
Hotel Room Key Card Sponsorship [ top ]
Used by all attendees lodging at the Conference hotel, this opportunity places the sponsor’s name and logo, web site, telephone number, and e-mail address on the cards used by attendees to access their room. This is a creative way to ensure attendees are aware of your company. This sponsorship includes two (2) complimentary Conference registrations and two (2) complimentary sets of education materials for members of the sponsor’s company.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $15,000
Lanyard Sponsorship [ top ]
Each attendee receives a name badge attached to a lanyard displaying the sponsor’s logo and tagline. This sponsorship includes two (2) complimentary Conference registrations and 7 8 two (2) complimentary sets of education materials for members of the sponsor’s company.
Note: Logo and tagline to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $15,000
Onsite Program Directory Advertisement Sponsorship [ top ]
A professionally bound, 4-color publication, the Directory is a handheld pocket directory with tabs given to over 650+ Conference participants at registration. It contains valuable information including brief descriptions of exhibitors and sponsors, as well as the Conference schedule, special notices, and other related items of interest. As with the Apartment Technology Education CD-ROMs, this publication also serves as a handy reference and contact throughout the year. This professional publication with long shelf life prominently displays the sponsor’s full-page, 4-color logo, and/or advertisement on one of three prominent pages of the directory (Back Cover, Inside Front Cover, and Inside Back Cover). Each sponsorship includes two (2) complimentary Conference registrations and a complimentary set of education materials.
Note: Logo and 4-color ad to be provided by sponsor.
See final format specs on the Sponsorship Request Form.
Back Cover: Limited to one (1) sponsor
Sponsorship Fee:$15,000
Inside Front Cover: Limited to one (1) sponsor
Sponsorship Fee: $15,000
Inside Back Cover: Limited to one (1) sponsor
Sponsorship Fee: $10,000
(See Onsite Program Directory Advertisements Behind Tabbed Pages under the General Sponsorship descriptions for additional opportunities)
Program Cover Ad Specifications: Trim size: 4.5'' x 9'' – Live area: 4.125'' x 8.625'' – Bleed size: 4.75'' x 9.25''. Please submit high-resolution, 4-color art in one of the following formats: eps (outline all type), tif, pdf (embed all fonts), or jpeg.
All ad art must be received no later than September 25, 2009, to be included in the Directory. Please call NMHC for more detailed specifications.
Pen Sponsorship [ top ]
These professionally manufactured pens, with the sponsoring firm’s logo prominently displayed, will be an attractive and useful writing implement that attendees will be delighted to take back to the office. The sponsorship includes two (2) complimentary Conference registrations and two (2) complimentary sets of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $15,000
Conference Registration Confirmations Sponsorship - NEW in 2009! [ top ]
Your company name will appear on the Conference Registration Confirmations for over 650+ attendees to see. Conference Registration Confirmations are sent as part of the online meeting registration process. The sponsorship includes two (2) complimentary Conference registrations and two (2) complimentary sets of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $15,000
“Corporate Logo” Bottled Water Sponsorship [ top ]
For Conference attendees seeking refreshment, bottles of water with the sponsoring firm’s name and logo prominently displayed on the bottle’s label will be the essential beverage for attendees and seen in attendees’ hands throughout the Conference. The sponsorship includes two (2) complimentary Conference registrations and two (2) complimentary sets of education materials.
Note: Logo to be provided by sponsor. Bisphenol A-free bottles.
Limited to one (1) sponsor
Sponsorship Fee $10,000
Cyber Café and WiFi Lounge Sponsorship [ top ]
Free, unlimited Internet access is a must-have for any Conference attended by senior executives and upper-level management. They will find it at the Cyber Café and WiFi Lounge. As such, this is one of the most visible sponsorships available. Café sponsors are identified by special signage at the door of the Café, as well as on customized screen savers at each terminal. And to help create the “just right” atmosphere, the Café is continually refreshed with iced beverages, fresh baked goods, and fruit. The sponsorship includes two (2) complimentary Conference registrations and two (2) complimentary sets of education materials.
Café Hours: Sunday 2:00 PM through Tuesday Noon, closing at 7:00 PM each night.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $10,000
Luggage Tag Sponsorship [ top ]
Help conference attendees avoid the risk of picking up someone else’s luggage with tags featuring your logo. The sponsorship includes one (1) complimentary conference registration and one set of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $10,000
Monday Walk-Around Networking Luncheon Sponsorship [ top ]
(Located in the Exhibit Hall and adjoining corridors)
This event is attended by all Conference participants. The networking luncheon sponsorship includes special mention in the Conference program, signage at the entrance of the dining facility/ exhibit hall, and the option of providing a gift with the sponsor’s logo (cost of item not included in sponsor fee and is to be provided by the sponsor and approved by NMHC) to attendees. This sponsorship includes two (2) complimentary Conference registrations and two (2) complimentary sets of education materials for members of the sponsor’s company.
Note: Logo to be provided by sponsor.
Limited to four (2) sponsors
Sponsorship Fee $10,000 (to be paid by each sponsor)
Tuesday Walk-Around Networking Luncheon Sponsorship [ top ]
(Located in the Exhibit Hall and adjoining corridors)
This event enjoys full participation from all attendees. The networking luncheon sponsorship includes special mention in the Conference program, signage at the entrance of the dining facility, and the option of providing a gift with the sponsor’s logo (cost of item not included in sponsor fee and is to be provided by the sponsor and approved by NMHC) to attendees. This sponsorship includes two (2) complimentary Conference registrations and two (2) complimentary sets of education materials for members of the sponsor’s company.
Note: Logo to be provided by sponsor.
Limited to four (2) sponsors
Sponsorship Fee $10,000 (to be paid by each sponsor)
“Mini Map” of Points of Interest Sponsorship [ top ]
Each registrant will receive a “Mini Map” of the local area identifying points of interest such as restaurants, bars and boutiques. This “Mini Map” will assist with after-hours networking opportunities. The “Mini Map” will include the sponsor’s name and logo on the map. Production cost and coordination of the mini map are the responsibility of the sponsoring company. This sponsorship includes two (2) complimentary Conference registrations and a complimentary set of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $10,000 plus the cost of production
Sports Bottles Sponsorship [ top ]
A durable stainless steel bottle for carrying a favorite beverage while exercising, this sponsorship item will be permanently embossed with the sponsoring firm’s name and logo. The sponsorship includes two (2) complimentary Conference registrations and two (2) complimentary sets of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $10,000
Turndown Service/In-Room Drop Sponsorship [ top ]
Your company’s kind gesture will leave a lasting impression on the minds of conference attendees as they get into bed after a busy day on Sunday and Monday. An amenity and message will be placed on the guest’s bed each night. The cost of the amenity and message are not included in the sponsor fee and are to be provided by the sponsor and approved by NMHC. This sponsorship includes one (1) complimentary registration and one (1) complimentary set of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor each night (Sunday and Monday only)
Sponsorship Fee $5,000 (to be paid by each sponsor)
General Sponsorship Opportunities
($5,000 - $10,000)
In-Room TV Channel Advertising Sponsorship - NEW in 2009! [ top ]
Show Conference attendees what your company is all about. The resort’s In-Room dedicated TV Channel #33 will run your company’s standard DVD with audio in 950 rooms throughout the resort. The advertisement you provide will loop continuously 24/7. The length of the ad is only restricted by the length/capacity of the DVD. The content of the advertisement must be clearly directed at the NMHC Technology Conference attendees and note that your company is a sponsor of the Technology Conference. The DVD must be pre-approved by the Conference Directors in advance of the Conference. DVD production cost is the responsibility of the sponsor. Note: The resort and NMHC do not endorse any company’s products or services. This sponsorship includes (1) complimentary registration and (1) complimentary set of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $7,500
Conference Daily Publication Sponsorship - NEW in 2009! [ top ]
Be the title sponsor for the NMHC Apartment Technology Conference & Exposition Daily. Your company logo will appear in the Sunday or Monday issues which are delivered inside the rooms of over 500 attendees’ hotel rooms. This sponsorship includes one (1) complimentary registration and one (1) complimentary set of education materials.
Note: Logo to be provided by sponsor.
Limited to two (2) sponsors, one sponsor per day
Sponsorship Fee $5,000 (to be paid by each sponsor)
Continental Breakfast and Refreshment Break Sponsorship [ top ]
(Located in the Exhibit Hall and adjoining corridors)
This sponsorship guarantees your presence at every continental breakfast and refreshment food and beverage break (Monday and Tuesday). This sponsorship includes signage on the buffet tables for breakfast and breaks, and at the entrance to the room during the breakfast, as well as a listing in the Conference schedule. Each sponsorship includes one (1) complimentary Conference registration and one (1) complimentary set of education materials.
Note: Logo to be provided by sponsor.
Limited to four (4) sponsors
Sponsorship Fee $5,000 (to be paid by each sponsor)
Hotel LCD Reader Board Advertising Sponsorship - New in 2009! [ top ]
Showcase your company as Conference attendees check out the day’s schedule on the hotel’s LCD Reader Board. The Reader Board is a static image in a 16:9 format (Portrait) – a simple PowerPoint slide (with no animation) works fine. The image stays on the screen for 6 seconds and depending on the number of meetings/events posted on the board each day, frequency will vary. Resolution on the reader boards is only 480 x 848, so large font sizes are recommended. There are six (6) 40" LCD reader boards throughout the lobby and meeting space. The content of the image must be clearly directed at the NMHC Technology Conference attendees and that your company is a sponsor of the Technology Conference. The image must be pre-approved by NMHC in advance of the Conference. Image production is the responsibility of the sponsor. Note: The resort and NMHC do not endorse any company’s products or services. This sponsorship includes one (1) complimentary registration and one (1) complimentary set of education materials.
Note: Logo to be provided by sponsor.
Limited to four (1) sponsors
Sponsorship Fee $5,000
Newspaper Delivery Sponsorship [ top ]
On Monday and Tuesday, get the first message of the day to conference attendees with the morning’s headlines when the newspaper with your printed message is delivered to the front door of the room of each conference attendee staying at the conference hotel. This sponsorship includes (1) complimentary registration and (1) complimentary set of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $5,000
Cash Prize Giveaway Sponsorship - NEW in 2009! [ top ]
NMHC will be giving away a total of eight (8) AMEX gift cards (4 worth $1,000 each, and 4 worth $500 each). During lunch on Monday and Tuesday, and the reception on Sunday and Monday, NMHC will hold a prize drawing to give away 2 AMEX gift cards (1 for $1,000 and 1 for $500) during each event. The sponsor(s) will host the drawing and, in addition to material and sign recognition, NMHC will acknowledge the sponsor as part of the gift announcement. The sponsorship includes one (1) complimentary conference registration and one (1) set of education materials.
Note: Logo to be provided by sponsor.
Limited to eight (8) sponsors
Sponsorship Fee $5,000 for the $1,000 AMEX Gift Card
(to be paid by each sponsor – total 4 sponsors)
Sponsorship Fee $2,500 for the $500 AMEX Gift Card
(to be paid by each sponsor – total 4 sponsors)
Recycling Kiosk Sponsorship - NEW in 2009! [ top ]
Promoting recycling is an opportunity for your company to show its environmental consciousness and help reduce the carbon footprint of the meeting. Stationed throughout the conference meeting space will be recycling bins where the sponsor may place their company logo.This sponsorship includes signage and one (1) complimentary registration and one (1) complimentary set of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $5,000
Welcome Beverage Sponsorship - NEW in 2009! [ top ]
Design your own (non-alcoholic) welcome beverage for attendees to enjoy when they check into the hotel. What a terrific way to say welcome and to set your company apart from the moment attendees arrive at the conference hotel. This sponsorship includes one (1) complimentary registration and one (1) complimentary set of education materials.
Note: Logo to be provided by sponsor.
Limited to one (1) sponsor
Sponsorship Fee $5,000
Onsite Program Directory Advertisements Behind Tabbed Pages Sponsorship [ top ]
Limit of available ad space pending final layout. Advertising Fee $2,500 (to be paid by each advertiser)
Also in the Programs, in addition to the Onsite Program Directory full-page ads, we are offering several 4-color advertising opportunities on the back side of the tabbed pages. Starting with the tabbed pages from the front to the back of the Directory, ad placement is based on the order in which the request is received.
Advertising Benefits
- Target demographics – this publication reaches the apartment industry’s most select group of technology-focused, decisionmaking executives (CEOs, VPs, CIOs, CTOs, and IT Directors). Eighty percent (80%) of attendees have titles that are Director level and above.
- Repeated exposure to over 650+ targeted attendees at the Conference
- Long shelf life and expanded exposure to others – a huge “take back to the office” value
- Greater awareness of your firm and business, which is a competitive advantage
- Quality printing and an affordable alternative option for limited budgets
Each advertising sponsorship also includes one (1) complimentary Conference registration and one (1) complimentary set of education materials. Note: Each 4-color advertisement in final format is to be provided by the sponsor/purchaser.
Limit of available tabbed pages/ad space pending final layout. Advertising Fee $2,500 (to be paid by each advertiser)
Program Tabbed Page Ad Specifications: Trim size: 4'' x 9'' – Live area: 3.625'' x 8.625'' – Bleed size: 4.25'' x 9.25''. Please submit high-resolution, 4-color art in one of the following formats: eps (outline all type), tif, pdf (embed all fonts), or jpeg.
All ad art must be received no later than September 25, 2009, to be included in the Directory. Please call NMHC for more detailed specifications.
Note: On sponsorship items where space permits, the NMHC and Multihousing.com logos will be added to the sponsored items in addition to the sponsoring company’s logo. Companies that request a sponsorship item that takes place in or is affiliated in any way with the exhibit hall are not eligible to sponsor that item unless they are a confirmed and fully paid exhibitor.
Sponsorship Documents
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